Tag Archives: webmaster

How much should I pay for a Website?

March 1, 2017 admin Leave a comment

How much should I pay for a Website?

I wish there was an easy answer. Too many factors to consider including your pocketbook so let’s dig into it.

The nature of the website? Is the aim of the website to present you and what you can do, or an ecommerce site where you will sell your products? Trust us, they are quite different. A presentation website is fairly simple whereas ecommerce sites require various plugins and the integration of a shopping cart and a payment gateway. Drop shipping may be involved, use of API’s to send order information to suppliers, download tracking information and provide customers timely details on the status of their order. Even a simple ecommerce site will cost you over $1,000 and the more complex ones cost well over $10,000. The more complicated the site, the more it is going to cost.
Do you need the services of a web developer, web designer or both? Is a custom design absolutely necessary? In some cases, existing templates can be bought for a small fixed cost and tweaked by a web developer till they meet your needs. A custom layout is a different story. It takes more time to design and setup everything hence the cost will be higher on custom sites. But a custom design well set you apart from the cookie cutter websites and if that is what your objective is then you must go for a custom design.
Domain and hosting costs. Domain names are usually bought for an entire year and then renewed annually whereas hosting is a monthly cost. If traffic to your website grows, which is a good thing, your hosting cost will also increase.
Plugins: This may or may not be another substantial cost for your website depending on whether you use the free or premium versions. The more complex your website, the more plugins you may need.
SEO. What is the use of a website if it does not show in search engine results? Interested parties will not be able to find out about what you do simply because few bother to look past the first few pages of search results. So, investing in SEO will definitely prove to be a smart decision.
PPC: Pay Per Click. If you have the funds to invest, you can draw traffic to your website through Pay Per Click advertising. The more traffic you want, the more you spend.
Content. Again, this will largely depend on what your website is for. You may or may not require the services of a content writer. Whether you hire content writers or not, you must plan to add content. You need to keep your website fresh looking with new content.
Time. How much time do you have. If you must have your website up and running in a couple of weeks, you cannot have a custom website. You have to go the template route and later on when time allows, develop a new custom website.
Demographics: Who are you catering to? Seniors or young families, millennials or veterans, athletes or nerds. Then design accordingly. If you don’t, your demographics may find the website unattractive and click away.
Upscale, mid range or economy: If you are targeting a well heeled clientele but your website looks like Walmart, you will turn off your customers. Likewise, if your target market is penny pinchers but your website looks like a million dollars, you will scare customers away.
Regional, National or Global: Yes it matters especially if you are selling globally. A simple thing like inches or centimeters helps customers relax and be at ease with your website. You may need to list prices in multiple currencies and even have multi-lingual versions of your website.

Based on the above points, do your homework and then discuss your budget with your web developer and see what is possible and what is not. If you really have only $500, ask your developer if he can make you a very simple informational website. If on the other hand if you have money to spend, make sure you emphasize your requirements and not the cost. Let the web development company focus on design and development and come up with a realistic estimate.

Now you don’t have to do it all at once. You can do it in stages. For example, in Phase I, you can create a simple but high quality informational website. In Phase II, you can integrate a CRM. In Phase III, you can add ecommerce. In Phase IV, you can integrate drop shipment. This way you can grow your website just as your business grows and as revenues start flowing in you divert part of the incoming funds to improve your website.

I hope you found the article helpful. If you think we can help you, call us or fill out the contact form. Let’s us help you with your website.

Services, Uncategorized

Ecommerce Developers in Dallas, TX

January 30, 2017 admin Leave a comment

The success of your ecommerce business will largely depend on how well your site looks and how smoothly it functions. If you are a serious business, then you must have professionals design and develop your ecommerce website.

The way we will approach your project is to first assign you one of our creative designers who will work with you to put together a design that reflects your vision for your website, looks elegant and professional and most importantly meets the expectations of the type of customers you are trying to attract. During this process we may go back and forth several times to get the design just right. Good design should establish brand identity, credibility, be in line with current trends and technologies, drive your call to action and give you a competitive advantage.

Once design is finalized, we will hand it over to our developer to integrate the design into the backend and incorporate all the necessary functionalities. We do it this way because you get better results by putting specialists on the job rather than letting one person do everything.

Ecommerce Developers – Dallas, TX, USA

Do you currently have a team of Ecommerce Developers and Designers? If not, give us a call and let’s talk. We are based in Dallas, TX, USA but support ecommerce websites worldwide.

When looking for Ecommerce Developers, check their website for a portfolio of their work or case studies of their previous work. This will give you a glimpse into their skills, talents and experience. Some may have worked on similar projects, others may not but maybe they are quite capable of doing so?

The next step is to decide which shopping cart you want to use. Choose carefully as this cart will be essential for the success of your online store. Options include Magento, Shopify, Bigcommerce, OpenCart, OSCommerce, X-Cart or a custom ecommerce solution. Make sure your developer is familiar with the shopping cart system you want.

It is actually better if you first hire a company, let them understand your business, your industry and competition and then together decide which ecommerce platform is best for you. That way everyone is on the same page. Just because your friend raves about Shopify or Magento does not mean you should have the same cart. They all have their strengths and let your developer and you figure out what will be best for your shop.

Work closely with your ecommerce developers during the design and the function phases and test. It is better that you discover the bugs rather than your customers.

There are three factors to consider before you hire a design/development team for your ecommerce website: quality, price and time. If you want quality work to be done in a timely manner, you need to be prepared to pay well. And consider keeping your developer on your payroll for some time to do periodic updates and make any necessary changes.

When it comes to developing an ecommerce website, you need a team that is focused and experienced in providing companies with professional web design and developing ecommerce solutions.

At Interloper Inc., our roots are in E-Commerce and it continues to be the strongest part of our business. We ensure that your site is SEO ready, analytics and site map plugins are installed, payment and shipping integration is in place, and it has all the components necessary to conduct ecommerce in a safe and efficient manner.

Later on, when your site is up and running, as a separate project, you may want us to build you customer follow up functionalities that build customer loyalty and generates additional revenues.

For future maintenance also, you don’t have to advertise and spend precious time going over resumes. You just let us know and we provide the right resource. Your job gets done economically, without hassle and on time while you focus on doing what you do best – running your business.

Later on, if you like, we can also create and upload product data feeds to Uploadmyproducts.com, Google Shopping, Rakuten, eBay, Amazon, Houzz.com, Shopzilla, Price Grabber, Shopping.com, Walmart.com and Sears.com. The more customer exposure you give your products, the better the chances of making a sale.

Fill out the contact form or give us a call and let’s talk.

Ecommerce Developers in Dallas, TX, USA

Services

Web Developer for Non-Profits

January 23, 2017 admin Leave a comment

Web Developer for Non-Profits

Looking for web developers for your non-profit’s website. Before your hire one, here are some points to consider for discussion with your web developer.

Non-profit websites are a bit different
Although the mission and objectives are equally important in any industry, the focus for a non-profit website should be it’s mission, it’s programs, it’s achievements and how visitors to the website can participate through volunteering and monetary donations.
Address the needy first:
Many people who create websites for non-profits totally forget that those who are going to draw on support from the organization. Make sure you don’t make this mistake and clearly outline how those in need can benefit from the organization, where the different offices are, what the contact numbers are and similar.

Amnesty International
State your mission clearly
Non-profit web design must deliver a clear and concise message to the world. The website must effectively communicate your mission and objectives. Whether you opt for a header, tagline or banner is up to your preference and what you agree with your web designers. However, do make sure it is there and clearly visible for your site visitors. If someone has stumbled upon your site, they must be able to see the purpose of your organization and the cause you are fighting for immediately. Spend some time drafting your mission statement and make sure your website reflects it well.
Call to action / donations
Your call to action for volunteers or call for donations for your cause must stand out in your website’s design. Below you will find examples of non-profits that have than an excellent job of putting this option in a prominent spot. Read on.

Greenpeace
Blog / News section
Your website should help the organization gain new supporters while offering a platform for current supporters to stay informed and up to date. Incorporate a news section and update it frequently. This will also automatically improve your search engine ranking, bring you more traffic and give your hard work more exposure.
Calendar of events
Showcase your upcoming events prominently. It will help get more exposure for your activities and your supporters will always be aware of what activities you have planned for the future.
Contact information
Make it easy for journalists or other interested parties to find more information about your organization. Include contacts for all the members of the board. Include press-ready quotes, both from members and directors as well as outsiders. Make it clear that journalists and other organizations may use these items in news coverage without contacting the organization for prior permission. Here are so examples of non-profit websites that do a good job of incorporating all the aforementioned:
Greenpeace.org/usa/
Savethechildren.org
Amnesty.org/en/
Takethewalk.net

If you already have a web developer that works with you, you may discuss the above points with him. If not, contact us and we will get you up and running with just the right balance for those seeking help and those willing to help.

In conclusion, non-profit websites need to be user friendly, responsive, easy to navigate, use the appropriate fonts, colors and design like any other website and they must also effectively communicate the mission and objectives of the non-profit as the website is a valuable tool that helps raise awareness of the cause and gets the community involved.

Sample website for non-profit charitable organization — Take the walk

We hope this article was helpful. Let us know what you think in the comments below.

Services

WooCommerce Help

November 13, 2016 admin 2 Comments

Over the last few years, WordPress has become the platform of choice for building websites. As it became popular, several plugins got developed for ecommerce. WooCommerce has become the most popular plugin for ecommerce on WordPress.

WooCommerce Support

Many semi technical people can setup a basic WooCommerce site without too much hassle. The challenges start when you want to go beyond the basics. As payment is involved and as user experience is important for the success of an ecommerce site, it is best to involve professionals at this stage.

A professional developer can help you with issues like:

Simplified checkout
Multiple payment processors like Stripe, PayPal, Authorize.net etc.
Integrating shipping calculators for USPS, UPS, FedEx etc
Building configurators to people can add options within options
Reservations
Scheduling
Reminders
Order history
Backup and security
and many other applications.

Are you at a stage where you need professional help to get up to the next level? If so, give us a call or fill out the contact form. We’ll be glad to help.

Here are some of WooCommerce projects:

Custom website developed in WordPress WooCommerce — WordPress WooCommerce

WooCommerce Support

Services

Top 4 Reasons you need Interloper Inc.

November 11, 2016 admin Leave a comment

Any business that aims at being competitive today should have a professional website. If your business does not have a professionally designed website, you risk losing many potential clients. People don’t take you seriously. Customers evaluate products and companies long before they make their buying decision and if your website does not measure up in form or function, your prospects will click away to your competitor’s. Why lose customers?

Most projects require multiple skills and being a company enables us to put the right person on the right job and make sure your project gets done in the best possible manner and on time.

Four Key areas we can help you with:

1. Form:

The way we approach your project is to first assign you one of our creative designers who will work with you to put together a design that reflects your vision for your website, looks elegant and professional and most importantly meets the expectations of the type of customers you are trying to attract. During this process we may go back and forth several times to get the design just right. Good design should establish brand identity, credibility, be in line with current trends and technologies, drive your call to action and give you a competitive advantage.

2. Function:

Once design is finalized, we hand it over to our developers to integrate the design into the backend and incorporate all the necessary functionalities. Our focus is making the customer experience easy and fruitful. They should be able to find the information they need easily and then make them flow through the website to the desired action.

3. Traffic Generation:

We have a very methodical, slow and steady approach to generating organic traffic. We start with Social Media Marketing and then move over to traditional SEO as a secondary activity. Our focus is always on generating real traffic to your page or site. Traditional SEO focuses on moving you up in search engine results. Social Media Marketing focuses on generating organic traffic straight to your page or website, by that I mean real people visiting your site. Since search engines now highly value social traffic, quite often all this social activity results in better search engine rankings too.

4. CRM – Customer Relationship Management:

It’s very hard to get a customer. Once you do and serve him well, shouldn’t you follow up regularly and build on that relationship? Unfortunately most companies don’t. It boggles the mind but that’s how it is. We help you implement a CRM system to strengthen your relationship with your customers and make him a lifetime customer.

Depending on the industry you are in and which study you believe, acquiring a new customer is five to 25 times more expensive than retaining an existing one. It makes sense. You don’t have to spend time and resources going out and finding a new client — you just have to keep the one you have happy.

Convinced? Call us or fill out the contact form and let’s explore how we can help you grow your business.

Services

Looking for a WebMaster

October 1, 2016 admin Leave a comment

Need a WebMaster?

We are based in the Dallas DFW area of North Texas USA
but provide webmaster support to clients worldwide

We provide Web Master support for websites developed in:

WordPress, Joomla, Drupal
PHP and PHP frameworks like Laravel, Codeigniter, Cake PHP, Yii, Zend
Ecommerce platforms like WooCommerce, Magento, Open Cart, Prestashop, Shopify, Volusion, BigCommerce and many others
ASP.NET – C#, VBA
Java
Custom sites developed with a blend of several technologies
We also help with web design and develop Mobile Apps.

WebMasters to small business

Our clients are generally small businesses who cannot afford to have a full time webmaster. Different people understand the term webmaster differently but generally it refers to a person or company that manages the day-to-day upkeep and maintenance of websites. That may include user management, assigning credentials to new employees, applying updates and security patches, integration with other applications and adding new modules. Let us know what your requirements are and then let’s see if we can help you.

Health & Fitness website in WordPress created by developers in Dallas

What kind of a website do you have? By that we mean which platform are you using? If not sure, that’s all right. We’ll figure it out.

Do you need ongoing maintenance or do you have a specific issue that needs to be addressed now?

If your website is not mobile friendly, we can take care of that.

Is your website in need of a redesign? Our designers can work with you to come up with a new design that is in line with your vision and meets the expectation of your client base.

Setting up ecommerce, memberships, security, auto responders, CRM systems – we handle them all.

Custom design – Salon website

Some call us website makers, some call us website creators, web masters, consultants, specialists or developers – we like them all.

Shoe store in WooCommerce

Sometimes you may look at your competitors websites and may be they look beautiful and generate more business. You wish your website looked that good and delivered results. Now you can have a great looking website without breaking the bank.
Call or email us.
You’ll be glad you did.

Generally we first assign you one of our creative designers who works with you to put together a design that reflects your vision for your website, looks elegant and professional and most importantly meets the expectations of the type of customers you’re trying to attract. After that, we hand it over to our developers to integrate the design into the backend and incorporate all the necessary functionalities.

Real Estate website with IDX/MLS listings in
WordPress

One advice we give to all companies, especially small businesses is that you should let your website reflect your personality and your values. If you have a friendly conversational type of personality, then let your website reflect that.
If you are selling premium products, then make sure you website does not look cheap. If you are focused on a certain demographic, then make sure your website attracts them.

WebMaster for Coaches –
Consultants – small business

Interloper, Inc. is a web development company focused on small
business. We are based in the Dallas area (DFW) of North Texas, USA but do business worldwide. Our roots are in ecommerce and it continues to be the strongest part of our business. We believe a neatly put together website leaves a positive and professional impression on your clients and extends your reach beyond the local marketplace. Not only do we design and develop websites, we also provide web masters for ongoing maintenance and tech support.

What are the keys to an effective website?

1. Function – it must operate smoothly both for the customer and for the administrator.
2. Visual appeal – design is important. A visually appealing website
establishes credibility and makes the customer feel more comfortable about the company and it’s products.
3. User experience – Make it easy for a customer to find the information he needs, make it easy for him to place an order and build a follow up mechanism to stay in touch with the customer so he feels reassured that he is in good hands.

Let us help you make the most of your website and do more
business at a lower cost. Translation – greater profitability.
Call or email us.

We can also help you build customer follow up functionalities for your website that builds customer loyalty and can generate additional revenues.

For future maintenance also, you don’t have to advertise and spend precious time going over resumes. You just let us know and we will provide the right WooCommerce resources. Your job gets done economically, without hassle and on time while you focus on doing what you do best – running your business.

Another service that we offer our Ecommerce clients is creating and uploading product feeds to Google Shopping, Rakuten.com, eBay, Amazon, Shopzilla, Price Grabber, Shopping.com and Sears.com. The more customer exposure you give your products, the better the chances of making a sale. Whether you are based in the Dallas / DFW area of North Texas, USA or elsewhere in the world, thanks to the internet, we can help you with your Ecommerce site. Give us a call – you’ll be glad you did!

Services

WooCommerce Support Specialists

September 29, 2016 admin Leave a comment

WooCommerce Support

from WooCommerce Specialists

We are based in the Dallas, DFW area of North Texas USA
but support clients worldwide

WooCommerce Support

WooCommerce is very versatile and ideal for small
ecommerce sites. It’s easy to use and manage. But once in a while it can get off kilter and that’s when you need
tech support. Whether you are using WooCommerce as-is or a customized version of
it,
we can help you.
Call or email us.

Like most open source software, the core WooCommerce
plugin is free. However;
some add-on modules / plugins are at a premium. Many people start with the plain
vanilla WooCommerce and then add plugins as their comfort level improves.

WooCommerce is popular all over the world, from Dallas, Texas, USA to
Sydney,
Australia to Birmingham, UK. The good thing is with all the communication means
available, we can help you no matter where you are.

Health & Fitness website in WooCommerce
created by developers in Dallas

Do you need help with your WooCommerce website?
Call or email us.
We’ll take care of your immediate issue and also help with add-ons and
improvements.

Custom design – Salon website developed in WooCommerce

Some call us website makers, some call
us website creators, web masters, consultants, specialists or developers – we
like them all. A WooCommerce developer is generally a
highly educated individual with a degree in computer science. WooCommerce is one
of the platforms they work on but their knowledge extends way beyond that.

WooCommerce Developers are very versatile. They can make a website for pretty much
any type of businesses from health spas to hair salons, from
restaurants to sports clubs.

Do you need to make a website? Maybe you have a website but would
like it professionally redesigned.
That’s where we at Interloper, Inc. can come in handy. We have specialist
designers and developers and we can design and develop any kind of website for
you from informational to ecommerce. We cover them all.

Shoe store in WooCommerce

Sometimes you may look at competitors websites and they look beautiful
and generate more business. You wish your website looked that good and
delivered results. Now you can have a great looking website without breaking the
bank.
Call or email us.
You’ll be glad you did.

Generally we first assign you one of our creative
designers who works with you to put together a design that reflects
your vision for your website, looks elegant and professional and most
importantly meets the expectations of the type of customers you are
trying to attract. After that, we hand it over to our developers to
integrate the design into the backend and incorporate all the necessary
functionalities.

Real Estate website with IDX/MLS listings in
WooCommerce

One advice we give to all companies, especially small businesses is that you
should let your website reflect your personality and your values. If you have a
friendly conversational type of personality, then let your website reflect that.
If you are selling premium products, then make sure you website does not look
cheap. If you are focused on a certain demographic, then make sure your website
attracts them.

WooCommerce
site for Coaches –
Consultants

Interloper, Inc. is a web development company focused on small
business. We are based in the Dallas area (DFW) of North Texas, USA but
do business worldwide. Our roots are in ecommerce and it continues to
be the strongest part of our business. We believe a neatly put together website
leaves a positive and professional impression on your clients and extends your
reach beyond the local marketplace. Not only do we design and develop websites
in WooCommerce, we also provide ongoing maintenance and tech support for WooCommerce sites.

What are the keys to an effective website?

1. Function – it must operate smoothly both for the customer and for
the administrator.
2. Visual appeal – design is important. A visually appealing website
establishes credibility and makes the customer feel more comfortable about the company and it’s
products.
3. User experience – Make it easy for a customer to find the
information he needs, make it easy for him to place an order and build
a follow up mechanism to stay in touch with the customer so he feels
reassured that he is in good hands.

Let us help you make the most of your WooCommerce website and do more
business at a lower cost. Translation – greater profitability.
Call or email us.

We can also help you build customer follow up functionalities for your WooCommerce
website that builds customer loyalty and can generate additional
revenues.

For future maintenance also, you don’t have to advertise and spend
precious time going over resumes. You just let us know and we will provide
the right WooCommerce resources. Your job gets done economically, without
hassle and on time while you focus on doing what you do best – running
your business.

Another service that we offer our WooCommerce Ecommerce clients is creating and
uploading product feeds to Google Shopping, Rakuten.com, eBay, Amazon,
Shopzilla, Price Grabber, Shopping.com and Sears.com. The more customer
exposure you give your products, the better the chances of making a
sale. Whether you are based in the Dallas / DFW area of North Texas,
USA or elsewhere in the world, thanks to the internet, we can help you
with your WooCommerce site. Give us a call
– you’ll be glad you did!

Tag Archives: webmaster

How much should I pay for a Website?

Ecommerce Developers in Dallas, TX

Web Developer for Non-Profits

WooCommerce Help

Top 4 Reasons you need Interloper Inc.

Looking for a WebMaster

Need a WebMaster?

WooCommerce Support Specialists

WooCommerce Support

from WooCommerce Specialists

We are based in the Dallas, DFW area of North Texas USA
but support clients worldwide

Web Developers for informational websites, online stores, WordPress troubleshooting, tech support and more

Internal Links

Social Links

Contact us. Tel: 972-245-0340

Need a WebMaster?

WooCommerce Support

from WooCommerce Specialists

We are based in the Dallas, DFW area of North Texas USA but support clients worldwide

Web Developers for informational websites, online stores, WordPress troubleshooting, tech support and more

We are based in the Dallas, DFW area of North Texas USA
but support clients worldwide