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Professional Press Release Writer in Dallas, TX, USA

If you know and understand that writing press releases are great for your business and just need someone in Dallas, Texas to write a press release it for you, then go straight to the contact form, fill it out or call and let’s get the ball rolling. If you are simply exploring the benefits of press releases, then read on.

Professional Press Release Writer in Dallas, TX, USA
Professional Press Release Writer in Dallas, TX, USA

Savvy professional marketers have always known the impact of press releases and have been using them to the advantage of their employers and clients. We have been using them in our business for over 20 years now. Before the internet was available as a commercial medium, we would focus on the general news media as well as trade publications. Once we figured it out, we started using it so effectively that we were getting more press coverage than competitors who were 20 times larger than us. That meant we were getting promotional exposure worth tens of thousands of dollars – for FREE. Press Releases have been good for our business and they can be good for your business too.

Don’t you wish you could get the coverage that big business gets? Whether you live in Dallas, TX or elsewhere in the world, you can benefit from sending out press releases.

When the internet got commercialized, we adapted our press releases accordingly. We used to have one press release format, now we have two press release formats. We were getting traffic from the print media then. Now we target both print, online media, search engines and yes we target the user directly – all through press releases. That does not mean we only use press releases – no – that means press releases are an integral part of our marketing campaigns.

After the economic meltdown of 2008, a lot of people became unemployed. Many could not find jobs so they became self employed and naturally took to the internet as a means of soliciting business. The majority of these hardworking self employed people are not professional marketers and end up gravitating towards whatever the latest buzz is. They spend a lot of money buying expensive courses and that is all fine and dandy but they end up missing on some great fundamental tools that have worked in the past and continue to work today in the world of the internet and new media.

Just setting up a website does you no good. You have to drive traffic to it. Traffic does not just show up by itself. You have to drive it to your website. How do you do it? There are a whole range of things you can do but one of the best methods is to send out a press release.

Professional Press Release Writer in Dallas, TX, USA
Professional Press Release Writer in Dallas, TX, USA

Many people think sending out press releases must be a complex job costing them $1,000s of dollars. That cannot be farther from the truth. It does not cost anything.

A conventional press release reaches the end user / reader via the editor who acts as a gatekeeper and filters which press releases are worthy of publishing and which are not. If you use the right press release format, write the way they want it, you have a very good chance of getting published as a news story. A press release getting published as a news story has far more weight than an advertisement. That is why some Ads try to mimic a news story and mention in small print ‘paid advertisement’. It’s worth it and they know it.

A reasonably internet savvy person creates his own news streams by subscribing to various feeds and getting them on his news reader. He can also set alerts that notify him when news are available in his area of interest. He decides what to read and when to read and does not want any editor to decide that for him. Your job is to present him information via feeds and reach him directly.

Search Engines have opened up a whole new world. What is the search engine trying to do? It is trying to please the user so he will keep coming back to it whenever he has something on his mind. The more often the user visits, the more Ads the search engine can serve him and the more money it makes.

Don’t you feel like you are being used no matter what the technology. Yep. That’s how it is. However; this time you are on the other side. You are inviting the search engine to use you so you can use it to reach the end user. Ironic? Maybe. The search engine is trying to crawl fresh content so it can please it’s user. You feed it fresh content via Press Release sites. Why not feed it directly? You do – by letting the search engine index our pages – but the search engine views a Press Release Distribution site as a more likely source for fresh content and crawls it several times a day. Besides, Google gives a Press Release Distribution site more weightage or a higher page rank. That means a page originating from a PR site will carry greater weight. Quite often you will see your press release via a PR site show up high on searches with your own page nowhere in site.

A link or URL originating from a PR site carries greater weight. If your press release got published in 20 PR sites, those are 20 high ranking links pointing to your website. That is invaluable as the more links from high ranking sites pointing to your site raises the page rank of your site. When your site’s page rank goes up, you start showing up higher on relevant searches.

Let’s recap. Whether you live in the Dallas, Texas area or anywhere else in the world, the benefits of Press Releases are universal. By sending out press releases, you get traffic from:

  • Press Releases that show up in Google Alerts and RSS feeds directly on the readers desktop.
  • Press Releases that get printed as news stories in conventional newspapers, journals and trade publications.
  • Press Releases that show up in searches.
  • Your own site showing up higher in searches.

Convinced?

Fill out the contact form , or call and let’s get the ball rolling.

Professional Press Release Writer in Dallas, TX, USA
Professional Press Release Writer in Dallas, TX, USA

 

Shopify Ecommerce Developers – Los Angeles – California

Shopify Ecommerce Developers serving Los Angeles, California and beyond

Shopify is increasingly becoming popular among ecommerce websites. It’s a hosted solution, that is, you setup your website on Shopify’s servers and that takes the hassles of server management out of the picture. One less headache for the small business owner.

LA sale
Shopify Ecommerce website

Another reason Shopify is getting popular is the speed and ease with which you can setup your ecommerce website. There are quite a few templates available to get you started quickly. A lot simpler than many of it’s open source brethren like OpenCart, Magento, Os Commerce etc.

So is your Shopify website delivering?

Shopify developers / experts / webmasters
Shopify Developers

You have good products, you have competitive prices yet you are not selling much. Why? Either you have no traffic or your website stinks.

Ecommerce sales are projected to grow to 434.2 billion U.S. dollars in 2017. Will you be able to capture your share of it?

Ecommerce Shopify Online Store Developers
Ecommerce Sales

You would agree that most websites look like cookie cutter templates – right? Then why do people keep doing it? Maybe they don’t know any better. Maybe they think it’s expensive to have an elegant design.
What’s expensive is all those lost customers who come to your website and quickly click away.

Then there are savvy people like you who want to improve their websites and their user experience but don’t have the skills in-house to make the necessary changes. It’s hard to find Shopify developers and they are expensive at $60 to $70/hour even if you do get lucky. Paying them that kind of salary on an on-going basis may be more than your business can justify. What to do? When a job goes unfilled, projects get delayed. Delays cost you money and lost opportunities.

Shopify Developers
Shopify Ecommerce example

That’s where we at Interloper, Inc. come in handy. You can hire us at a fraction of the price and we don’t have to be on your payroll for ever.
We provide you the resources you need. You still remain in charge and in control – you get your job done at a lower cost and on time.
Accolades and a leg up over your competition may follow.

Sometimes you may look at competitors websites and they look beautiful and generate more business. You wish your website looked that good and delivered results. You can have an even better looking site given the right talent. Generally we first assign you one of our creative designers who works with you to put together a design that reflects your vision for your website, looks elegant and professional and most importantly meets the expectations of the type of customers you are trying to attract. After that, we hand it over to our developers to integrate the design into the backend and incorporate all the necessary functionalities. We do it this way because you get better results by putting specialists on the job rather than letting one person do everything. Contact us
– we can only help. Whether you are in Los Angeles, California or elsewhere in the world, we can help you.

At Interloper, Inc. our roots are in E-Commerce and it continues to
be the strongest part of our business. We ensure that your Shopify site is SEO ready, analytics and site map plugins are installed, payment and shipping integration is in place, and it has all the components necessary to conduct ecommerce in a safe and efficient manner.

What are the keys to an effective website?

1. Function – it must operate smoothly both for the customer and for the administrator.
2. Visual appeal – design is important. A visually appealing website makes the customer feel more comfortable about the company and it’s products.
3. User experience – Make it easy for a customer to find the  information he needs, make it easy for him to place an order and build a follow up mechanism to stay in touch with the customer so he feels reassured that he is good hands.

Let us help you make the most of our Shopify website and do more business at a lower cost. Translation – greater profitability. Call or email us.

Shopify ecommerce Developers
Shopify Ecommerce Los Angeles, California, USA

We can also help you build customer follow up functionalities for your Shopify website that build customer loyalty and can generate additional revenues.

For future maintenance also, you don’t have to advertise and spend precious time going over resumes. You just let us know and we provide the right Shopify resources. Your job gets done economically, without hassle and on time while you focus on doing what you do best – running.

Serving Los Angeles, California  and clients worldwide.

Another service that we offer our Shopify clients is creating and
uploading product feeds to Google Shopping, Rakuten.com, eBay, Amazon, Shopzilla, Price Grabber, Shopping.com and Sears.com. The more customer exposure you give your products, the better the chances of making a sale. Whether you are based in the Greater Los Angeles area of California , USA or elsewhere in the world, thanks to the internet, we can help you with your Shopify ecommerce site. Give us a call – you’ll be glad you did!

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Shopify Ecommerce Developers – New York City – New York

Shopify Ecommerce Developers serving New York and beyond

Shopify is increasingly becoming popular among ecommerce websites. It’s a hosted solution, that is, you setup your website on Shopify’s servers and that takes the hassles of server management out of the picture. One less headache for the small business owner.

newyork sales
Shopify Ecommerce website

Another reason Shopify is getting popular is the speed and ease with which you can setup your ecommerce website. There are quite a few templates available to get you started quickly. A lot simpler than many of it’s open source brethren like OpenCart, Magento, Os Commerce etc.

So is your Shopify website delivering?

Shopify developers / experts / webmasters
Shopify Developers

You have good products, you have competitive prices yet you are not selling much. Why? Either you have no traffic or your website stinks.

Ecommerce sales are projected to grow to 434.2 billion U.S. dollars in 2017. Will you be able to capture your share of it?

new york bar
Ecommerce Sales

You would agree that most websites look like cookie cutter templates – right? Then why do people keep doing it? Maybe they don’t know any better. Maybe they think it’s expensive to have an elegant design.
What’s expensive is all those lost customers who come to your website and quickly click away.

Then there are savvy people like you who want to improve their websites and their user experience but don’t have the skills in-house to make the necessary changes. It’s hard to find Shopify developers and they are expensive at $60 to $70/hour even if you do get lucky. Paying them that kind of salary on an on-going basis may be more than your business can justify. What to do? When a job goes unfilled, projects get delayed. Delays cost you money and lost opportunities.

new york last
Shopify Ecommerce example

That’s where we at Interloper, Inc. come in handy. You can hire us at a fraction of the price and we don’t have to be on your payroll for ever.
We provide you the resources you need. You still remain in charge and in control – you get your job done at a lower cost and on time.
Accolades and a leg up over your competition may follow.

Sometimes you may look at competitors websites and they look beautiful and generate more business. You wish your website looked that good and delivered results. You can have an even better looking site given the right talent. Generally we first assign you one of our creative designers who works with you to put together a design that reflects your vision for your website, looks elegant and professional and most importantly meets the expectations of the type of customers you are trying to attract. After that, we hand it over to our developers to integrate the design into the backend and incorporate all the necessary functionalities. We do it this way because you get better results by putting specialists on the job rather than letting one person do everything. Contact us
– we can only help. Whether you are in New York or elsewhere in the world, we can help you.

At Interloper, Inc. our roots are in E-Commerce and it continues to
be the strongest part of our business. We ensure that your Shopify site is SEO ready, analytics and site map plugins are installed, payment and shipping integration is in place, and it has all the components necessary to conduct ecommerce in a safe and efficient manner.

What are the keys to an effective website?

1. Function – it must operate smoothly both for the customer and for the administrator.
2. Visual appeal – design is important. A visually appealing website makes the customer feel more comfortable about the company and it’s products.
3. User experience – Make it easy for a customer to find the information he needs, make it easy for him to place an order and build a follow up mechanism to stay in touch with the customer so he feels reassured that he is good hands.

Let us help you make the most of our Shopify website and do more business at a lower cost. Translation – greater profitability. Call or email us.

newyork ecommerce
Shopify Ecommerce New York, USA

We can also help you build customer follow up functionalities for your Shopify website that build customer loyalty and can generate additional revenues.

For future maintenance also, you don’t have to advertise and spend precious time going over resumes. You just let us know and we provide the right Shopify resources. Your job gets done economically, without hassle and on time while you focus on doing what you do best – running.

Serving New York and clients worldwide.

Another service that we offer our Shopify clients is creating and
uploading product feeds to Google Shopping, Rakuten.com, eBay, Amazon, Shopzilla, Price Grabber, Shopping.com and Sears.com. The more customer exposure you give your products, the better the chances of making a sale. Whether you are based in the Greater New York, USA or elsewhere in the world, thanks to the internet, we can help you with your Shopify ecommerce site. Give us a call – you’ll be glad you did!

Mindbodyonline with InfusionSoft Integration

Mindbodyonline.com or MBO makes software for the fitness industry and is popular worldwide with fitness trainers and fitness centers. They provide all kinds of modules from signing up members, to charging their credit cards to scheduling to fitness Apps.

InfusionSoft is a sales and marketing automation software that is popular with small businesses who want to have an ongoing relationship with clients through mailing lists, newsletters and special promotions. It has many other features including a shopping cart.

Many fitness centers / coaches like to use Mindbodyonline.com to manage their members but need a tool or software that will help them nurture their relationship with their members and also to grow their business. For this purpose they like to use InfusionSoft but would also like to link it with MindBodyOnline to avoid time consuming and error prone manual data entry of member data from one to the other.

That’s where we come in the picture. For InfusionSoft to talk to Mindbodyonline, we need to integrate their respective API’s. A bit tricky but with skill and patience it can be done. If you have such a need, fill out the contact form or call us. We can certainly help you.

Mindbodyonline with InfusionSoft Integration
Mindbodyonline with InfusionSoft Integration

 

Shopify Ecommerce Developers –Indianapolis-Indiana

Shopify Ecommerce Developers serving Indianapolis-Indiana and beyond

Shopify is increasingly becoming popular among ecommerce websites. It’s a hosted solution, that is, you setup your website on Shopify’s servers and that takes the hassles of server management out of the picture. One less headache for the small business owner.

text-2055659_1280
Shopify Ecommerce website

Another reason Shopify is getting popular is the speed and ease with which you can setup your ecommerce website. There are quite a few templates available to get you started quickly. A lot simpler than many of it’s open source brethren like OpenCart, Magento, Os Commerce etc.

So is your Shopify website delivering?

Shopify developers / experts / webmasters
Shopify Developers

You have good products, you have competitive prices yet you are not selling much. Why? Either you have no traffic or your website stinks.

Ecommerce sales are projected to grow to 434.2 billion U.S. dollars in 2017. Will you be able to capture your share of it?

dollar-544956_1280
Ecommerce Sales

You would agree that most websites look like cookie cutter templates – right? Then why do people keep doing it? Maybe they don’t know any better. Maybe they think it’s expensive to have an elegant design.
What’s expensive is all those lost customers who come to your website and quickly click away.

Then there are savvy people like you who want to improve their websites and their user experience but don’t have the skills in-house to make the necessary changes. It’s hard to find Shopify developers and they are expensive at $60 to $70/hour even if you do get lucky. Paying them that kind of salary on an on-going basis may be more than your business can justify. What to do? When a job goes unfilled, projects get delayed. Delays cost you money and lost opportunities.

amazon-447033_1280
Shopify Ecommerce example

That’s where we at Interloper, Inc. come in handy. You can hire us at a fraction of the price and we don’t have to be on your payroll for ever.
We provide you the resources you need. You still remain in charge and in control – you get your job done at a lower cost and on time.
Accolades and a leg up over your competition may follow.

Sometimes you may look at competitors websites and they look beautiful and generate more business. You wish your website looked that good and delivered results. You can have an even better looking site given the right talent. Generally we first assign you one of our creative designers who works with you to put together a design that reflects your vision for your website, looks elegant and professional and most importantly meets the expectations of the type of customers you are trying to attract. After that, we hand it over to our developers to integrate the design into the backend and incorporate all the necessary functionalities. We do it this way because you get better results by putting specialists on the job rather than letting one person do everything. Contact us
– we can only help. Whether you are in Indianapolis-Indiana or elsewhere in the world, we can help you.

At Interloper, Inc. our roots are in E-Commerce and it continues to
be the strongest part of our business. We ensure that your Shopify site is SEO ready, analytics and site map plugins are installed, payment and shipping integration is in place, and it has all the components necessary to conduct ecommerce in a safe and efficient manner.

What are the keys to an effective website?

1. Function – it must operate smoothly both for the customer and for the administrator.
2. Visual appeal – design is important. A visually appealing website makes the customer feel more comfortable about the company and it’s products.
3. User experience – Make it easy for a customer to find the information he needs, make it easy for him to place an order and build a follow up mechanism to stay in touch with the customer so he feels reassured that he is good hands.

Let us help you make the most of our Shopify website and do more business at a lower cost. Translation – greater profitability. Call or email us.

shop-1466324_1920
Shopify Ecommerce Indianapolis-Indiana, USA

We can also help you build customer follow up functionalities for your Shopify website that build customer loyalty and can generate additional revenues.

For future maintenance also, you don’t have to advertise and spend precious time going over resumes. You just let us know and we provide the right Shopify resources. Your job gets done economically, without hassle and on time while you focus on doing what you do best – running.

Serving Indianapolis-Indiana and clients worldwide.

Another service that we offer our Shopify clients is creating and
uploading product feeds to Google Shopping, Rakuten.com, eBay, Amazon, Shopzilla, Price Grabber, Shopping.com and Sears.com. The more customer exposure you give your products, the better the chances of making a sale. Whether you are based in the Greater Indianapolis-Indiana, USA or elsewhere in the world, thanks to the internet, we can help you with your Shopify ecommerce site. Give us a call – you’ll be glad you did!

How much should a website cost you?

Thinking of building a website for your company? Wondering how much it is going to cost you? You ask a few people and they all give you a different answer. You are confused. That is to be expected as there is no simple answer. A website can cost you from $500 to $50,000. Let’s get you educated a little so you can talk to a web developer armed with a little better knowledge.

The number 1 thing you need to know is: it really depends on what your site is about, what it does and how it looks. Mobile friendly websites with custom, modern design cost a lot more than the average blog. In this article, we’ll give you an overall idea of the cost, but by all means, we encourage you to double check the cost depending on the site you want with a web developer.

Here are main thing you need to include in your budget:

  1. Domain – not expensive

  2. Hosting – not expensive

  3. Design – could be expensive

  4. Development/ website builder and maintenance – could be expensive

  5. Content & SEO – it’s a long term activity. Keep it separate from web development.

Again, we would like to stress that the cost of building a website boils down to four points:

How much should a website cost you
Constraints in building a website

Which of these resources do you have at your disposal? Lacking one or two does not mean that you cannot have a website. You can either compensate one for the other or in the case of design/tech skills you can outsource the website building to professionals.

You can choose to buy a domain and learn how to design and setup the website yourself, which will probably take quite some time. In most cases, it is much more cost effective to get help from professionals.

You can either build parts of it by yourself, do it all on your own or have developers do all the work. Developers can build the website from scratch without using any particular website building software. Or, you create the site on WordPress but you need to know your way around the platform if you are to customize it to your needs and preferences. Alternately, website builders such as Wix, Squarespace and Weebly are drag and drop builders so you can assemble a website with minimal technical knowledge. It will still require time though.

The cost of building a website changes according to the website building option you choose.

  1. Professional developers will likely develop your site by using WordPress or if it is going to be an ecommerce site use an ecommerce platform like OpenCart, Magento, Prestashop, Shopify etc. . WordPress is the most popular platform due to its features and flexibility.

  2. Design is the biggest variable as you can either use pre-made templates or a custom design. The pre-made ones cost $50 to $200 USD, custom design can go as high several thousand dollars.

  3. Content creation is anywhere from $500 to $5,000. Of course you can also choose to write content yourself.

  4. Ongoing maintenance costs between $100 to $500 USD per year.

  5. What about the Drag & Drop website builders that are advertised on TV? If you are up to it, you can try them. Some people pick it up quite easily while others get frustrated with it. There is learning curve to everything and that takes time. If you don’t have time, then don’t try to do it yourself.

  6. The popular Drag & Drop website builders are Wix, Weebly and Squarespace. The free plans come with limited features and functionality, but they are a good option for starters. There are plenty of free template designs to choose from, but you do not get access to the code that will enable you to customize the site. Maintaining the site is also hassle free and done in the background by the builder’s support staff. The only costly thing is hiring a designer for your brand and logo if you want to give it a more professional look and populating the site with content.

As you can see, there are pros and cons to everything.

To summarize:

  • If you have time and you are technically inclined, you can learn to do it yourself

  • If your time is better spent doing more valuable work, then outsource web development to a professional web development company.

Good Luck!


How much should a website cost you
InterloperInc.com – A web development Company

Shopify Ecommerce Developers – Fort Worth- Texas

Shopify Ecommerce Developers serving Fort Worth, Texas and beyond

Shopify is increasingly becoming popular among ecommerce websites. It’s a hosted solution, that is, you setup your website on Shopify’s servers and that takes the hassles of server management out of the picture. One less headache for the small business owner.

newyork sales
Shopify Ecommerce website

Another reason Shopify is getting popular is the speed and ease with which you can setup your ecommerce website. There are quite a few templates available to get you started quickly. A lot simpler than many of it’s open source brethren like OpenCart, Magento, Os Commerce etc.

So is your Shopify website delivering?

Shopify developers / experts / webmasters
Shopify Developers

You have good products, you have competitive prices yet you are not selling much. Why? Either you have no traffic or your website stinks.

Ecommerce sales are projected to grow to 434.2 billion U.S. dollars in 2017. Will you be able to capture your share of it?

new york bar
Ecommerce Sales

You would agree that most websites look like cookie cutter templates – right? Then why do people keep doing it? Maybe they don’t know any better. Maybe they think it’s expensive to have an elegant design.
What’s expensive is all those lost customers who come to your website and quickly click away.

Then there are savvy people like you who want to improve their websites and their user experience but don’t have the skills in-house to make the necessary changes. It’s hard to find Shopify developers and they are expensive at $60 to $70/hour even if you do get lucky. Paying them that kind of salary on an on-going basis may be more than your business can justify. What to do? When a job goes unfilled, projects get delayed. Delays cost you money and lost opportunities.

new york last
Shopify Ecommerce example

That’s where we at Interloper, Inc. come in handy. You can hire us at a fraction of the price and we don’t have to be on your payroll for ever.
We provide you the resources you need. You still remain in charge and in control – you get your job done at a lower cost and on time.
Accolades and a leg up over your competition may follow.

Sometimes you may look at competitors websites and they look beautiful and generate more business. You wish your website looked that good and delivered results. You can have an even better looking site given the right talent. Generally we first assign you one of our creative designers who works with you to put together a design that reflects your vision for your website, looks elegant and professional and most importantly meets the expectations of the type of customers you are trying to attract. After that, we hand it over to our developers to integrate the design into the backend and incorporate all the necessary functionalities. We do it this way because you get better results by putting specialists on the job rather than letting one person do everything. Contact us
– we can only help. Whether you are in Fort Worth, Texas or elsewhere in the world, we can help you.

At Interloper, Inc. our roots are in E-Commerce and it continues to
be the strongest part of our business. We ensure that your Shopify site is SEO ready, analytics and site map plugins are installed, payment and shipping integration is in place, and it has all the components necessary to conduct ecommerce in a safe and efficient manner.

What are the keys to an effective website?

1. Function – it must operate smoothly both for the customer and for the administrator.
2. Visual appeal – design is important. A visually appealing website makes the customer feel more comfortable about the company and it’s products.
3. User experience – Make it easy for a customer to find the information he needs, make it easy for him to place an order and build a follow up mechanism to stay in touch with the customer so he feels reassured that he is good hands.

Let us help you make the most of our Shopify website and do more business at a lower cost. Translation – greater profitability. Call or email us.

newyork ecommerce
Shopify Ecommerce  Fort Worth, Texas, USA

We can also help you build customer follow up functionalities for your Shopify website that build customer loyalty and can generate additional revenues.

For future maintenance also, you don’t have to advertise and spend precious time going over resumes. You just let us know and we provide the right Shopify resources. Your job gets done economically, without hassle and on time while you focus on doing what you do best – running.

Serving Fort Worth, Texas and clients worldwide.

Another service that we offer our Shopify clients is creating and
uploading product feeds to Google Shopping, Rakuten.com, eBay, Amazon, Shopzilla, Price Grabber, Shopping.com and Sears.com. The more customer exposure you give your products, the better the chances of making a sale. Whether you are based in the Greater Fort Worth, Texas, USA or elsewhere in the world, thanks to the internet, we can help you with your Shopify ecommerce site. Give us a call – you’ll be glad you did!

How to start an online clothing store

Thanks to the ever growing number of internet users, ecommerce is gathering momentum with China being the fastest-growing and biggest ecommerce market in the world. But, online shopping is increasing in popularity all over the world with USA leading the way. Entrepreneurs looking for a slice of this cake setup shop every day.

Online Apparel or Clothing Stores are some of the most popular ventures in internet ecommerce. Everyone  buys clothes and if you can come up with a unique angle and promote well, you could make a decent penny.

The most popular reason for online shopping is the availability of choices and variations that you may not necessarily find in your local market. You can browse through hundreds of choices from multiple clothing stores and decide on your own time. When ready, just a few clicks and a package shows up at your door a few days later. So whatever kind of apparel you decide to sell, make sure you provide the kind of options that may not be available in your local stores.

  • Offer multiple shipping options. Some people are always in a hurry so make sure you have Next Day and Two Day Options available. Some companies have even started experimenting with same day delivery.

How to start an online clothing store

  • The majority of users access online stores and do their shopping from their mobile devices. Make sure your clothing store is mobile responsive. However, this does not mean that you should ignore the users on other devices. People shop wherever is most convenient at any given time. So, reach the multi-device audience for greater profits.
  • If you have decided to start an online clothing store, follow the trends and do not lag behind. With so many different stores and options, customers can turn elsewhere in a matter of seconds.
  • If you are wondering about how to start an online clothing store, that is not that difficult. If you are tech. oriented and have setup a website before, you can do it yourself. But, if like most people you don’t have that kind of technical skills, do not despair. Reach out to a web development company like us (Interloper Inc.) that specializes in ecommerce. They can help you quickly setup and tweak an existing template or make a custom site depending on your needs and time frame.
  • If using a template, the site will look a bit cookie cutter but it will cost less and your clothing store can be setup within a couple of weeks. If you prefer a custom design, a designer will put together a design that reflects your vision, targets the right demographic and also reflects the income level of the people you are targeting. If you selling expensive apparel, then you must go with a custom site that does not look like WalMart. On the other hand, if you are selling cheap t-shirts but your website looks like Nordstrom, you will scare away buyers.

 

 

How to start an online clothing store

Online Clothing Store

  • A good web development company will also make sure that your site has secure payments integrated, shipping API’s are setup correctly, transactional emails are in place and the site is setup for future SEO optimization.
  • Social media plays an important role in promoting an apparel ecommerce store so make sure the developer integrates social media.

Tell your developer what kind of budget you want to stay within. Then let them show you some options within that budgetary range and you can proceed accordingly. Here are some sample sites and their approximate investment:

  • Budget: $1,000 to $1,500  http://khyberbazaar.com
    If you don’t have thousands of products, you may consider a website like KhyberBazaar.com . It blends and interweaves articles and product information and delivers better SEO results, that is, you show up higher in search results with relatively less effort. Even though you don’t have very many products, your website does not look bare. It is lively and engaging and delivers good results.
  • Budget: $2,000 to $2,500  http://spelldesigns.com
    If you have hundreds of products and would prefer a casual but elegant layout with lots and lots of pictures, an active blog and good back and forth on social, then such a site would be perfect for you.
  • Budget: $3,000 to $5,000 http://www.spartina449.com/
    If you have much more ambitious plans and would like to setup an online clothing store than caters to a larger audience and can really grow with you, then a similar website will be good for you. It will take two to three months to design and develop but it will be very well worth it and can set you up for success.

Sometimes you may be tempted to skimp a little but if a better site brings you an extra sale or two a week, it may be worth it. In absolute dollars a better website sometimes looks more expensive. Let’s say a premium site is $1000 more than an average site. Spread over an average life span of 3 to 5 years for a website, that is less than a quarter / day over the life of the website. Your website after all is a vehicle to bring you more business. If a better website brings you one additional sale a week, think about how many times the better website pays you over and over and over again.

Once your site is up and running, you will need to focus on generating traffic. You can dabble with a little bit of SEO yourself but it is always better to outsource it to professionals while you focus on what you do best. Companies like us (Interloper, Inc. ) can help you with both organic SEO, Social Media promotions and paid advertising to generate traffic. Without traffic, your store will not generate much business.

To sum up, if the idea of an online apparel / clothing store intrigues you, this is the best time to get started. It has huge growth potential and compared to traditional brick and mortar clothing stores, online apparel stores cost significantly less.

We hope this article was helpful. Good luck!

How to quickly setup an online store
Click or Call for help with ecommerce

Shopify Ecommerce Developers – Chicago, Illinois

Shopify Ecommerce Developers serving Chicago, Illinois and beyond

Shopify is increasingly becoming popular among ecommerce websites. It’s a hosted solution, that is, you setup your website on Shopify’s servers and that takes the hassles of server management out of the picture. One less headache for the small business owner.

LA sale
Shopify Ecommerce website

Another reason Shopify is getting popular is the speed and ease with which you can setup your ecommerce website. There are quite a few templates available to get you started quickly. A lot simpler than many of it’s open source brethren like OpenCart, Magento, Os Commerce etc.

So is your Shopify website delivering?

Shopify developers / experts / webmasters
Shopify Developers

You have good products, you have competitive prices yet you are not selling much. Why? Either you have no traffic or your website stinks.

Ecommerce sales are projected to grow to 434.2 billion U.S. dollars in 2017. Will you be able to capture your share of it?

Ecommerce Shopify Online Store Developers
Ecommerce Sales

You would agree that most websites look like cookie cutter templates – right? Then why do people keep doing it? Maybe they don’t know any better. Maybe they think it’s expensive to have an elegant design.
What’s expensive is all those lost customers who come to your website and quickly click away.

Then there are savvy people like you who want to improve their websites and their user experience but don’t have the skills in-house to make the necessary changes. It’s hard to find Shopify developers and they are expensive at $60 to $70/hour even if you do get lucky. Paying them that kind of salary on an on-going basis may be more than your business can justify. What to do? When a job goes unfilled, projects get delayed. Delays cost you money and lost opportunities.

Shopify Developers
Shopify Ecommerce example

That’s where we at Interloper, Inc. come in handy. You can hire us at a fraction of the price and we don’t have to be on your payroll for ever.
We provide you the resources you need. You still remain in charge and in control – you get your job done at a lower cost and on time.
Accolades and a leg up over your competition may follow.

Sometimes you may look at competitors websites and they look beautiful and generate more business. You wish your website looked that good and delivered results. You can have an even better looking site given the right talent. Generally we first assign you one of our creative designers who works with you to put together a design that reflects your vision for your website, looks elegant and professional and most importantly meets the expectations of the type of customers you are trying to attract. After that, we hand it over to our developers to integrate the design into the backend and incorporate all the necessary functionalities. We do it this way because you get better results by putting specialists on the job rather than letting one person do everything. Contact us
– we can only help. Whether you are in Chicago, Illinois or elsewhere in the world, we can help you.

At Interloper, Inc. our roots are in E-Commerce and it continues to
be the strongest part of our business. We ensure that your Shopify site is SEO ready, analytics and site map plugins are installed, payment and shipping integration is in place, and it has all the components necessary to conduct ecommerce in a safe and efficient manner.

What are the keys to an effective website?

1. Function – it must operate smoothly both for the customer and for the administrator.
2. Visual appeal – design is important. A visually appealing website makes the customer feel more comfortable about the company and it’s products.
3. User experience – Make it easy for a customer to find the information he needs, make it easy for him to place an order and build a follow up mechanism to stay in touch with the customer so he feels reassured that he is good hands.

Let us help you make the most of our Shopify website and do more business at a lower cost. Translation – greater profitability. Call or email us.

Shopify ecommerce Developers
Shopify Ecommerce Chicago, Illinois, USA

We can also help you build customer follow up functionalities for your Shopify website that build customer loyalty and can generate additional revenues.

For future maintenance also, you don’t have to advertise and spend precious time going over resumes. You just let us know and we provide the right Shopify resources. Your job gets done economically, without hassle and on time while you focus on doing what you do best – running.

Serving Chicago, Illinois and clients worldwide.

Another service that we offer our Shopify clients is creating and
uploading product feeds to Google Shopping, Rakuten.com, eBay, Amazon, Shopzilla, Price Grabber, Shopping.com and Sears.com. The more customer exposure you give your products, the better the chances of making a sale. Whether you are based in the Greater Chicago area of Illinois, USA or elsewhere in the world, thanks to the internet, we can help you with your Shopify ecommerce site. Give us a call – you’ll be glad you did!

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